Michael John

Financial Data Analysis

• Utilized Excel and Power BI to analyze financial data.
• Track key performance indicators (KPIs).
• Generate actionable insights that supported business decisions.

Marketing Campaign Analysis

• Employed SQL to analyze the financial performance of marketing campaigns, leading to a 30% improvement in return on investment.

Sales Data Analysis

• Conducted in-depth sales data analysis using SQL, Excel, and Power BI to identify trends and opportunities.
• Developed actionable insights that informed marketing strategies.
• Implemented recommendations, resulting in a 50% increase in sales.

Website Optimization

• Managed website measurement, reporting, and optimization for workspaceboosters.com, enhancing user experience and engagement.

Data Analysis & Visualization

• Analyzed datasets to uncover patterns and trends using Excel, Python (Pandas), and R.
• Created compelling visualizations with Tableau, Power BI, and Excel to present data insights.

Technical Skills Development

• Executed SQL queries for data extraction and manipulation using MySQL.
• Applied programming skills in Python for advanced data analysis and machine learning.

Project Management

• Led and collaborated on capstone projects, simulating real-world data analytics tasks.
• Utilized MavenAnalytics for version control and project collaboration.

Data Collection & Cleaning

• Sourced data from APIs and databases, and performed data cleaning using Power Query in Excel and Power BI.

Business Intelligence

• Tracked and analyzed KPIs to support business decisions; created interactive dashboards with Tableau and Power BI.

Ethics & Compliance

• Studied data ethics and compliance standards, ensuring responsible data usage and adherence to regulations like GDPR.

Continuous Learning & Networking

• Attended workshops and webinars to stay updated on industry trends.
• Built a professional network through LinkedIn and industry events.

Soft Skills Development

• Enhanced communication skills by presenting data insights to non-technical stakeholders.
• Developed critical thinking through analytical exercises and case studies.

Feedback & Improvement

• • Participated in peer review sessions to provide and receive constructive feedback.
  • Regularly assessed personal progress and set goals for continuous improvement.

Web Design

• Designed and built corporate, business, e-commerce websites, and blogs using data analysis to inform design decisions and improve user experience.

Technical Data Integration

• Utilized HTML, CSS, and JavaScript to integrate and manage data-driven features on websites, ensuring seamless data flow and functionality.

Data Visualization

• Created graphics and visual assets using Adobe Photoshop and built websites using Divi Builder to effectively communicate data insights and enhance website aesthetics.

Email Marketing Analytics

• Developed and analyzed email marketing campaigns, sales funnels, and landing pages to track performance metrics and optimize conversion rates.

Comprehensive Data Services

• Provided clients with initial website setup services, including domain registration, hosting setup, business emails, and site security (SSL), ensuring all systems were optimized for data integrity and security.

Ongoing Data Maintenance

• Offered website troubleshooting and maintenance services, using data monitoring tools to identify and resolve issues, ensuring continuous performance and reliability.

Graduated Top 5% with Second Class Honours, upper division (3.8 CGPA out of 5.0)

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